I'd like to discuss the reason why I put my face on all my wine
bottles. It's not that I'm an egomaniac, I mean sure, it's nice to see
my face everywhere, but I don't do it because I'm crazy about seeing my
face everywhere.
I have this philosophy that when you
buy something from a seller, you are actually saying: "I like you, I
want you to be in my community." Unfortunately, these days you don't
know who you're buying from. Nameless and faceless corporations, silent
partners, fly-by-night dealers are running the world, everyone's
community.
It's not that I want to put a stop to it,
I'm no immorality-fighter (if it is immoral), I just want people to know
that they're accepting me into their life, their community, when they
buy my product. Maybe other sellers will follow suit, maybe not, but
this is the way I want to do business and become successful.
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